Brand New Directions

NZ BusinessVol. 21 Nbr. 7, August 2007

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Brand New Directions

As a shopping experience, it's hard to top South Auckland's newly completed and very stylish Sylvia Park. For now it is retail nirvana.

A large number of leading Australasian retail companies are using the mall to flagship their brand in a whole new light - but none more so than Paper Plus...

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