Why entering business awards is a no-brainer

• Published date: 24 May 2023
• Publication title: Courier, The

Business awards offer a rare opportunity to celebrate, to promote your business and products for free. They are a great recruitment and retention tool, showcase achievements with stakeholders, enable benchmarking with the competition and create valuable connections

Award ceremonies are calendar fixtures in every industry and, of course, across sporting calendars too.

Organisations that don’t put themselves or their employees forward stand to miss out on a number of opportunities.

South Canterbury has just celebrated our sports awards and now is the time to enter the South Canterbury Chamber of Commerce Business Excellence Awards.

Sponsored by Fulton Hogan, these awards have a category or special award for every organisation, including awards for workplace wellbeing, innovation and technology, supporting local, sustainability and even the new ‘‘good sorts’’ award.

These awards, like most, are quite simple to enter and the process is rather like undergoing a Wof on your business.

They create an opportunity to gain exposure and recognition while celebrating business; they enable you to focus on your business by identifying your core strengths, competitive advantages and any areas for further improvement.

They also offer less obvious opportunities, as the current climate sees many...