‘Our destination is being undermined’
Published date | 18 April 2024 |
Publication title | Mountain Scene |
Lewers says while he’s interested in that, and it would make a difference, ‘‘it only looks at growth in residents’’.
To the year ended September 19, 2023, though, the Queenstown Lakes District accounted for 11% of all guest nights in New Zealand, and 18% of all international guest nights; Queenstown accounted for 15% of all international guest nights.
Still lobbying Tourism Minister Matt Doocey, in particular, for a levy, Lewers points to the 2018 council-commissioned MartinJenkins study, which estimated if the proposed levy for the Queenstown Lakes was introduced at that time, there’d be about $125million extra in our coffers by now.
Over the first 10 years, it was projected there’d be an extra $1billion of international visitor spend in the district, with multiplier effects for the rest of NZ.
‘‘It’s a pretty small investment for a very large return,’’ Lewers says.
‘‘We’ve got an idea, or a proposal, that could provide an extra $1b of international spend in NZ, just in Queenstown alone ... but yet they don’t want to acknowledge it.
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